Navigating the Adjust Dashboard
Last updated July 29, 2024
The Adjust dashboard is your central hub for managing your apps, campaigns, and analyzing key performance metrics. This guide will walk you through the key sections of the dashboard, helping you navigate its features and access valuable insights.
Understanding the Dashboard Layout
- Navigation Menu: The left-hand side of the dashboard features a navigation menu, allowing you to easily switch between different sections, including "Apps," "Campaigns," "Reports," "Integrations," and "Settings."
- Main Content Area: The central area of the dashboard displays the selected section's content, such as app details, campaign performance data, or reporting tools.
- Top Bar: The top bar provides access to user settings, account management, and additional features.
Key Dashboard Sections
- "Apps" Section: This section allows you to manage your apps, monitor their performance, and configure tracking settings. It includes:
- App List: Overview of all your apps, their current status, and basic information.
- App Details: Detailed information about a specific app, including its tracking settings, events, and performance metrics.
- App Settings: Customize tracking parameters, configure SDK integration, and manage advanced settings for each app.
- "Campaigns" Section: Provides a centralized view of your marketing campaigns, enabling you to monitor their performance, analyze attribution data, and optimize their effectiveness. It includes:
- Campaign Overview: List of all your active and inactive campaigns, along with their status and essential data.
- Campaign Details: Detailed information for a specific campaign, including its tracking settings, attribution model, and key performance metrics.
- "Reports" Section: Access Adjust's powerful reporting tools to generate customized reports, analyze performance trends, and gain deeper insights. It includes:
- Predefined Reports: Access pre-built reports covering key metrics like installs, events, revenue, and retention.
- Customizable Reports: Create detailed reports using filters, segments, and specific data points tailored to your needs.
- Data Visualization: Utilize charts, graphs, and other visualization tools to understand trends, patterns, and key areas for improvement.
The Adjust dashboard provides a comprehensive platform for managing your mobile app marketing, analyzing data, and making informed decisions to drive app growth and success.
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